·¬ÇÑÉçÇø

New ·¬ÇÑÉçÇø brand devices (logos)

·¬ÇÑÉçÇø has three new variants of the ·¬ÇÑÉçÇø brand device (logo) we are calling horizontal, vertical and shield.

This is the start of the process towards achieving two priorities in a more competitive environment:

• Clearly articulate who ·¬ÇÑÉçÇø is – as an organisation, a symbol, personality and product (Brand identity)

• Make consistent what ·¬ÇÑÉçÇø looks like – in all marketspaces and customer segments (Brand image)

Importantly these logos:

• Have no implications for existing device usage although you are requested to use the new devices only in future
• Co-exist comfortably with the existing device but offer more flexibility, especially online
• Are cost neutral

Please visit here for more information.

Your feedback in the coming months to changes in the look, feel and substance of the ·¬ÇÑÉçÇø brand is welcome and encouraged. Please send any feedback to Graham Willcock, Director Marketing